The Dairy Download

Ep. 75 - Ice Cream: Changing Consumer Trends

IDFA Season 10 Episode 5

I scream, you scream, we all scream for ice cream! Summer is here and National Ice Cream Month is right around the corner, which means it’s a great time to chat about America’s favorite frozen treat. What are the latest and greatest ice cream flavors on the market? How do consumer preferences around ice cream change in the summer months?
 
Tune in to this week’s episode of The Dairy Download to find out! We are joined by two leading ice cream companies to talk about flavor development, frozen novelty product innovations, and the joys of sharing such a cherished dessert with customers across the country.

Rich Graeter, president and CEO of Graeter’s Ice Cream, and Lauren Lewis, public relations manager at Blue Bell Creameries, share with us the ins and outs of the ice cream business and how they keep their products fresh and exciting year-round.

If your company is interested in sponsoring a block of episodes of The Dairy Download, contact IDFA’s Lindsay Gold at lgold@idfa.org.

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